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18 September 2007

Cyberserfdom

I am travelling this week, teaching in beautiful Wales. I should be enjoying the inspiring sea views and engaging with my brilliant students on their intensive marketing course, but instead I'm worrying how I'm going to work. How I'm going to keep in touch.

I am a slave to technology.

Emails. Voicemails. Texts. Answerphone messages. Blog postings. Wireless Internet access. It's all supposed to make my life easier, but actually if I'm not careful it can make for a 24 hour constant-contact hell.

It's called device creep, and the best article I've ever read on the topic of Cyberserfdom was published in the New York Times way back in 2001.

I've just had a chance to re-read it, and it still rings true.

The conclusion of the article is one I strongly agree with. It really isn't for me to adapt to the technology, but rather for the technology to adapt to me, and the way I want to work.

What do you think? Are you a cyber-slave?
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