MSN launch beta Pay Per Click programme

Microsoft are launching their new pay per click search engine advertising programme. It is currently being trialled by invitation only, but you can see details at MSN's "AdCenter" pay per click advertising service.

Advertising on the MSN search engine is currently powered by Overture, but that is all set to change.

Search Engine Lowdown has previewed the new version and gives an assessment of the new AdCenter features.