Marketing Toolbox: Keyword Density Analyser

I get asked alot of questions about Search Engine Optimisation, but one of the most popular is "exactly what is keyword (or keyphrase) density?"

It's not a complicated concept - just take the total of number of words on your webpage (say 250) and figure out how many times your keyword is repeated within that 250 word total. Let's say your keyword appears 10 times; divide 10 by 250 and you get your keyword density of .04 or 4%.

There's much debate about optimum keyword density, but you should be aiming to have somewhere between 3% and 7% keyword density to improve your rankings on the search engines.

Although the concept is not complicated, where keywords appear in your webpage is a more sophisticated issue. Sure, your keywords should appear in your text, but they also need to be in your page Title, in your meta tags, in your links, in your alt tags...

Ranks.nl free keyword density analyser tool gives a density analysis of your page: single words, phrases, and looks across many of the places keywords should be.

Use this tool as part of your search engine optmisation strategy, and you should start to see some results!